Search as the New Great Game
On SearchEngineWatch today, editor Chris Sherman wrote a review of a book titles "The Search: How Google Rewrote the Rules of Business and Transformed our Culture" by John Battelle.
The summary Chris gave has inspired at least this SEO to do a little reading in the not-too-distant future.
Remember, SEO isn't just about tricks and links, it's about understanding the game so you are better prepared for what's coming up.
And that's why visiting the SEO Doctor blog regularly should be on your "to do list". :)
You can read the full article on the SearchEngineWatch website at http://searchenginewatch.com/searchday/article.php/3548421.

